Top 3 Ways to Win Your Clients Business and Trust

Building-Trust-with-a-client
February 23, 2020 | Alex Gunther

Top 3 Ways to Win Clients Trust and Business

How Do I Build a Re-pour with a Client?

You’re a small business and we love that. Every business needs to start right at the bottom to learn the pillars of running and owning a business. 

Even though every business needs to start at the bottom, Social Squared is here to help you as best we can to rocket off into the big leagues with a few small tips about CLIENT HAPPINESS AND TRUST! 

Lets hit this off with the NUMBER 1 thing you should be doing as a small business to ensure your clients are as happy as they can be when you finish a project, contract, job, etc for them!

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Step One: Instant Communication

When we talk about instant communication, we mean INSTANT! The number one attribute a client loves to see is a responsive contractor. When you receive a message via any of the platforms you communicate over, you need to be responsive and take action immediately by responding with answers to any questions they might have. If you are business with another clients project, responding is just as crucial! Just take 15 seconds to reply with a simple answer such as:

“Let me get back to you regarding X, Y and Z. I will ensure you receive a full response by the
end of the day!”

More than anything, a paying client likes to hear that you are online, active and paying attention to their
needs!

Step Two: Get on it, As Fast As Possible

Once you have clearly communicated what you will be doing for your client, get on it as soon as you possibly can! I know one thing for sure and that’s that a client loves nothing more than seeing changes made to their project within minutes of asking for those same changes to be made. This shows commitment, it shows you know what you are doing and more than anything else, it shows you care about the client!

Step Three: Don't Lie About Problems or Errors

Besides communication and action, what Social Squared has found is the fact that clients (and anyone for that matter) love honesty within their projects. If you should ever run into an issue, error, bug, problem, etc with their project, you try your best to fix it, Google it, ask a friend that you can trust. After all of your immediate solutions have been exhausted and if you still don’t have a fix, you tell your client something like this:

“I have run into a small issue with ‘Project X’ that seems to be taking more time than expected, I apologize for this but I am working hard to ensure it is fixed and we can move forward as soon as possible!”


Obviously, what happens after you send that message is you work as many hours as you need to to
make sure that gets fixed AS FAST AS POSSIBLE!

How to Finish a Project Like a Boss.

Like-a-Boss-2
February 22, 2020 | Alex Gunther

How to Finish a Project Like a Boss

How Giving an Extra Look Can Increase Your Profits

You’ve just finished your first, second or maybe your 100th project for a client that you loved working with.

STOP!

What if I told you that it didn’t have to be the end and that you could continue working with this client and have them continue to pay you?

 This is what we call ‘After-Project Processes’ or in plain English, the work we do with the client
after the main project has been finished. 

While the process changes slightly, these thoughts and procedures can be applied to almost any type of business including services, e-commerce, products, etc.

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Here's the Secret Tip...

After your work is done, you need to figure out how or when that client will run into a wall and need further services done. For example, when we finish the bulk of the work on a clients website or Social Media, we understand that the work and maintenance is far from over. That website needs someone to manually update plugins, update SEO, ensure the site security is constantly watched. 

All this to say, the work is far from done even after you’re done the main, paid for project.

Write, Maintain, Complete

Present these jobs/tasks to your client and make them aware of what each task means and how important it really is to their business. If all of the tasks are presented properly and the client was happy with the work initially done, you should have no problem bringing them on to a monthly maintenance contract.

Pro Tip: After committing to a monthly maintenance contract, ensure that you write down every single tiny detail of things that you fix or change because a lot of this work is back-end that your client won’t always see. You need to work based on client-trust because when you lose that, you lose a valuable customer.

How to Increase Your Social Media Following in 2020

increase social media followers
Blog-Social-Media
February 22, 2020 | Matthew Firth

How to Grow Your Social Media Following in 2020.

How Can I Grow My Social Media Pages Quickly?

Were you having trouble growing your social media pages in 2019?

Well look no further, as this is going to be a simple guide for you to grow your social media pages and get those interactions.

Before we get started, this is a general guide and can be used for any niche your business may have, however, it is much easier to get a digital marketing agency to take the time and grow your business for you. To figure out the best Digital Marketing Agency for you, click here 

Let’s get started.

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increase social media followers

1. Influencer Marketing

Now you may have heard of this term before, but do you really know what it means? Influencer marketing allows for popular pages to promote your page and gets your page exposure on a much larger level. However, not everyone uses influencers to their fullest extent. Have you ever paid for an influencer and gotten little to know results. Have you ever wondered, how to get the right influencer for my brand? 

Well it is kind of time consuming. First you must find high following pages in your niche, and then contact them and see what they charge to be promoted either on their social media page, or their social media stories. Either way this can be an expensive and time consuming task and is more often left to the professionals.

increase social media followers

2. Scheduled Posting

Having a great brand and amazing product is great and all but how are people going to know about it, if you don’t post about it? Furthermore, how are people going to know or what to know about this amazing product if you don’t constantly tell people about it? 

That’s right. They wont Having a schedule that you stick to as a brand about posting on social media is crucial, as this gives a reason for a random person to follow you. Even if what you are posting isn’t the greatest piece of content in the world, it’s something to tell people you aren’t a dead page. 

Having a schedule is nice as well as it gives you more organization as a brand and makes your audience trusts you, this is going to be huge going into 2020.

increase social media followers

3. Hashtag Research

Okay, okay, we get it, you use hashtags. But are you using them properly? That’s right, you have to have a strategic hashtag strategy in 2020 to get noticed by random users that are interested in your page and product. So how do you find the right hashtags for your brand? Well like influencer marketing, that will take some time, you have to first identify what you want your brand to stand for and find hashtags related to that. 

Find hashtags that are so “Watered down” and overly saturated with random posts. Find hashtags that have activity but not too much. Then once you have found one golden hashtag, don’t stop there, look what other people are using that hashtag and use that too or at least look into that. 

As chances are that will be your competition and its crucial to always keep your hashtags up to date. This will take monthly maintenance and once again is better left to professionals.

increase social media followers

You're All Set!

Okay so there it is, 3 easy steps to get your social media page growing in 2020. If you need a professionals help, please visit the SocialSquared.ca site, as this is home to professionals that can and will take care of you and your business as if it is their own.

How to Grow Your Business in 2020

656670
February 18, 2020 | Alex Gunther

How to Grow Your Business in 2020.

How Do I Grow My Business to 5,6 or Even 7 Figures?

It’s time to step up and take control of your income. In today’s day and age there are so many platforms that help you grow your own business. Which in turn, allows you to take control of your income. By no means is are we saying it is easy. But all of these businesses can be started with little to no startup costs.

Single handedly the best thing you can do for yourself is create a Udemy account. Buy a few classes that are rated highly and start to learn about what interests you. The best part is, Udemy has sales all the time. 

These courses can be anything from writing to programming to digital marketing. Learning something you’re interested in is nothing like school. you are gaining real life experience in your interest, cut the BS!

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How to Grow Your Business

Okay I Found the Niche, What Now?

Once you have found your niche or your interest, take that interest online and start to capitalize on your experience and, hopefully, your expertise!

Create a website to advertise your services. If creating one from scratch is too tough or doesn’t interest you, outsource the work to someone like us who will do it for you for next to nothing considering the time it takes to learn and setup!

How to Grow Your Business

What Are the Alternatives?

Alternatively, you can post your work on freelance websites like Fiverr where you create a services page and sell your time on there!

This is the perfect way to make some side cash while not having to spend too much time learning how to make a website and boost your SEO to compete with your competitors.

Alongside Fiverr, there are handfuls of other freelance websites you can put your work on to gather more clients that will prove useful considering most of them are free to setup and only
take a small cut on each sale.

Sarah Barreiros Case Study

Web Design Case Study

Sarah Barreiros' Blog Website​

Case Study

How we helped Sarah create a platform she could take pride in and more importantly, manage herself.

Project Objectives

Uniqueness

Sarah's blog needed to be unique and eye catching to visitors and readers alike.

Simplicity

Sarah's blog needed to be simple, easy to navigate, easy to read and easy to create.

Complete Control

Most importantly, Sarah's blog needed to be hers. Complete control over how the site was managed.

Meet The Client

Sarah Barreiros, 27 years of age, a professional travel, figure skating and health blogger is who approached Social Squared to look for a way that she could increase traffic and in turn, viewership to her blogs that she spends a lot of time writing. Sarah writes her blogs while she travels the world with Disney on Ice

Her Current Situation.

So why is it that Sarah needed our help in the first place?

Well, as she told us:

"My blogs barely get any traffic because I post them on another website that doesn’t spend the time or money to entice visitors to dive deeper into the site and discover new content.”

Sarah Barreiros

This is actually the case for a lot of bloggers. They are given a platform that is guaranteed to see more traffic than their own normally would after just starting out but the platform is not maintained or managed properly.

Web Design Solution

The Best Solution For Sarah.

After pinning down what the challenges she was facing were, we knew that our role was simply to create the cleanest, most responsive and to the point blog website that we possibly could. We had discussed many different options with Sarah regarding what other options were available but she had no control over management of her old blog page. The only thing she can control is the quality of her blogs (which were already of high quality) and where she posted them. This is how our team and her came to the conclusion that her own blog page would be the best option for her journalism.

What Was The Challenge At Hand?

Immediately after having our first meeting with Sarah, we knew our work was cut out for us. She needed a platform in which she could create, post and promote her own content without having to rely on anyone or anything else. We came to the conclusion together that what she needed was an entirely new place to post her blogs. Her own blog website.

Web Design Case Study

How We Exceeded Sarah’s Expectations.

When we started building Sarah’s website, we made sure she was aware of every single thing we were doing and what sort of backend maintenance was going on. Some of the information we presented, Sarah had a decent grasp of but some of it was brand new and incredibly useful to her such as tagging blog types and specifying headings to increase search engine readability. To quote Sarah herself:

Her Current Situation.

So why is it that Sarah needed our help in the first place?

Well, as she told us:

"My blogs barely get any traffic because I post them on another website that doesn’t spend the time or money to entice visitors to dive deeper into the site and discover new content.”

Sarah Barreiros

This is actually the case for a lot of bloggers. They are given a platform that is guaranteed to see more traffic than their own normally would after just starting out but the platform is not maintained or managed properly.

The Best Solution For Sarah.

After pinning down what the challenges she was facing were, we knew that our role was simply to create the cleanest, most responsive and to the point blog website that we possibly could. We had discussed many different options with Sarah regarding what other options were available but she had no control over management of her old blog page. The only thing she can control is the quality of her blogs (which were already of high quality) and where she posted them. This is how our team and her came to the conclusion that her own blog page would be the best option for her journalism.

Web Design Solution

What Was The Challenge At Hand?

Immediately after having our first meeting with Sarah, we knew our work was cut out for us. She needed a platform in which she could create, post and promote her own content without having to rely on anyone or anything else. We came to the conclusion together that what she needed was an entirely new place to post her blogs. Her own blog website.

Web Design Case Study

How We Exceeded Sarah’s Expectations.

When we started building Sarah’s website, we made sure she was aware of every single thing we were doing and what sort of backend maintenance was going on. Some of the information we presented, Sarah had a decent grasp of but some of it was brand new and incredibly useful to her such as tagging blog types and specifying headings to increase search engine readability. To quote Sarah herself:

“My new blog is absolutely stunning, with a responsive design, perfect for mobile and tablet browsing. Easy to access, to blog, to share and to develop. To top it all off there is a team of friendly, helpful support staff to answer any question I have.”

Sarah Barreiros

You can take a look at her site at https://thelittlefrenchvoyage.com

“My new blog is absolutely stunning, with a responsive design, perfect for mobile and tablet browsing. Easy to access, to blog, to share and to develop. To top it all off there is a team of friendly, helpful support staff to answer any question I have.”

Sarah Barreiros

You can take a look at her site at https://thelittlefrenchvoyage.com

Wed Design Case Study